DS
Dan Son
Product Designer and Frontend Builder
Ho Chi Minh City, VN • [email protected] • +84 90 000 0000 • aifolder.co • github.com/danst • behance.net/danst
Summary
Product designer focused on product systems and growth UX. I build fast prototypes, design scalable UI libraries, and partner with engineers to ship measurable improvements.
Experience
AiFolderFounder / Designer
Feb 2022 — PresentBuilt an AI tools directory and utility suite with weekly drops and new discovery patterns.
- Designed the end-to-end user experience for 80+ tools.
- Introduced a layout system that reduced page build time by 40%.
- Partnered with engineering to ship growth experiments every sprint.
Studio NorthSenior Product Designer
Jun 2019 — Jan 2022Led design for B2B SaaS dashboards and onboarding flows.
- Redesigned the analytics suite, boosting weekly retention by 18%.
- Created a component library that sped up delivery for 4 squads.
- Mentored 3 junior designers on research and systems thinking.
Projects
Signalboardsignalboard.app
A dashboard template system for analytics-heavy products.
- Reusable charts and filters tuned for growth teams.
- Themeable for enterprise and startup branding.
Crew Notescrewnotes.io
Lightweight knowledge base for remote teams.
- Fast capture with markdown and inline commands.
- Integrated recap emails to keep teams aligned.
Skills
DesignProduct strategy, UX research, Design systems, Figma
FrontendNext.js, React, TypeScript, Tailwind
CollaborationRoadmapping, Workshops, Stakeholder alignment
Education
RMIT UniversityB.A. Digital Design
2014 — 2018Graduated with honors, focus on interaction design and product strategy.